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the rise of the mompreneur


Think of the typical mom – she’s a chef, maid, chauffeur, nurse, playmate, and snuggler. She’s a take charge, no nonsense, innovative thinker, the President and CEO of her household, and it’s up to her to keep things running smoothly.

But we all know that in life with kids, nothing ever goes exactly as planned. With a toddler in tow, savvy improvisation is the name of the game! That’s why moms are great problem solvers, and in turn, great entrepreneurs.

mumzy
When I look around me, so many of my “baby must haves” are products developed by moms, for moms!

First there was the InfinityMOM Nursing Scarf by mom Kaite Johnson…

mumzy
Problem: Traditional nursing covers are bulky and uncomfortable for both mom and baby
Solution: A lightweight nursing cover that doubles as a fashionable scarf
I wore this ALL the time while nursing Eleanor and still keep it as part of my everyday wardrobe! 

Next I discovered Freshly Picked moccasins by mom Susan Petersen…

mumzy
Problem: Poorly designed baby shoes
Solution: Soft-soled moccasins with an elastic band that keeps the shoe on baby’s foot – perfect for new walkers!
Eleanor’s blush mocks were the first shoes she wore as a walker – just as fashionable as they were functional!

And most recently I’ve become a huge believer in the Lollacup by mom Hanna Lim…

mumzy
Problem: Difficulty drinking through a valved straw
Solution: A spill-proof cup with weighted straw that allows kids to continue drinking even when reclined
We have 4 of these cups now, and they go with us EVERYWHERE! 

I could go on and on with more genius examples, but lucky for you, there’s a new site where you can not only view more great “mompreneur” ideas, but also help them come to life! MUMZY is a crowdfunding platform designed specifically for moms.

MUMZY
Built around an active community of women facing many of the same day-to-day struggles and triumphs, MUMZY not only helps innovative moms raise capital, but also provides them with project-specific resources to help them get their dreams off the ground.

Now is a really exciting time to get involved with MUMZY! If you’re one of the first 100 women to post a project, you’ll be entered to win $1000 towards your project’s funding goal – put on your thinking cap and start creating! Visit www.mumzy.com to get started! :)

Your turn:

Do you have a genius “mom hack” that you think other moms would like?
What types of products/ideas would you like to see on MUMZY?

I was selected for this opportunity as a member of Clever Girls and the content and opinions expressed here are all my own.

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